Blog

What is a Sardar?

‘Sardar’ – the term invokes many thoughts and feelings in different people. ‘Sardar’ is a title given to a person who holds his head high, displays leadership qualities, and/or belongs to a respected family. In India, a Sardar is commonly...
Read More

The Advantages of Using a Wooden Beard Comb

The moment when the truth hits you and realisation dawns that your grooming kit is causing your beard to be dull and lifeless is pretty life-changing. You become aware of specially crafted fine grooming tools and suddenly half your skin...
Read More

How to Use Our Cordless Beard Straightener

Using our Cordless Beard Straightener is not difficult at all. Simply turn the device on, let it heat to the right temperature, then run it through your beard until you are happy with the results. That being said, there are...
Read More

Valentine’s Day Gift Guide for a Bearded Man

Why Beards are popular on Valentine’s Day? Beards are very popular in a man’s world. You can hate them or love them, but they garner a lot of attention. Men’s gifting is tricky due to limited options, but the beard...
Read More

What’s In Store At The Sardar Co For 2020

What’s In Store At The Sardar Co For 2020 Now 2020 and our 2nd year is underway, we are looking to grow on our first year success and continue to launch new products and collab with some top artists.We launched...
Read More

Our top 5 Christmas Gifts for a Bearded Man

Winter is coming. No actually, it’s already here. As the temperature drops and the days are darker, everyone’s attention starts turning towards the merry old gift giving season, and Christmas to be more precise. You don’t want to leave it...
Read More

All You Need to Know About Our New Beard Balms

We've just launched our brand new, and eagerly anticipated beard balms, and we thought we'd give you a little insight into what they are all about. You may have noticed, beards are all the rage these days, and beard products...
Read More

How to Apply Beard Oil

While the world of beard oils is thriving, most products may not fit price points of everybody’s budget. As such, buying beard grooming oils and not using them in the correct way may cause them to gather dust in a...
Read More

Our Top 5 Beard Straightener Features

  We’ve launched our brand new beard straighteners, and we have had a lot of positive reviews about them. But a lot of you want to know more about the unique features that have made our straighteners so popular. Well,...
Read More

4 Essential Indian Wedding Colours For your Turban

Indian weddings are known to be beautiful and visually rich ceremonies. They differ greatly from the traditional western ideals of a big white wedding, the numerous kinds of Indian and south Asian weddings tend to have a wider variety of...
Read More

Our Top 7 Beard Growth Secrets

A thriving beard may seem like a gift from the hormone gods, but it's true that every proud owner of a great beard is putting in an equal amount of effort into it. If you think beards have their own...
Read More

Why Boar Bristles are the Best for Beard Brushes

Beards may be tough and all, and it sure does take another level of machismo to grow a fabulous one. But when it comes to looking after them, special care and delicate grooming are a given. This is why the...
Read More

How to Train Your Beard to Grow in a Certain Direction

Men with beards are a sight to behold. There are so many different types and styles: flowy beards, five o’ clock shadows, lumberjacks, and more. Whatever your facial hair may grow out to be, you should be the proud owner...
Read More

A Guide to Different Turban Materials

  The purpose of this blog post is to give you some basic information about the different types of materials you can purchase for turbans.   Some history The dastar (turban) has been an important part of the Sikh religion...
Read More

How to Grow and Maintain a Long Beard

For men not fortunate enough to grow a long beard on their own, the answer to this question can seem ever-elusive. Until you stumble upon a life-changing blog post like the one you’re reading right now that gives you hope...
Read More

The Benefits Of Beard Oils and Why You Should Use Them

Beards – they can never go out of style. And when one scruffy but dapper looking guy is seen exuding more testosterone than the ladies can handle, it doesn’t take long for the bearded look to quickly come back to...
Read More

What's In Our Beard Oil And How It Benefits Your Beard

Beard oils have become so popular in recent years, as men all over the world are looking for ways to tame their wild mane. With beards coming back in fashion (and it looks as though they are here to stay!),...
Read More

Behind the scenes of our Turban photoshoot

After weeks of planning, on 27 Jan 2019 we spent the day in a large (but very cold) studio in Birmingham with five amazing models. We got some amazing shots for our catelogue, including our new t-shirt designs and turban colours.
Read More

Introducing The Sardar Co

Welcome to 2019 and welcome to our new brand; The Sardar Co. The Sardar Co is an online store and lifestyle brand dedicated to high quality clothing, turbans, beard care products and more. Our products are designed to help us...
Read More